Recorded Future

Building the largest share of voice in the UK media

Campaign overview

Recorded Future is a leading global security intelligence provider, enabling organisations to build intelligence-led cybersecurity programs, designed to help security professionals focus on specific pain points while maintaining and planning for a holistic, long term security vision.

In 2017 the company intensified its expansion into the UK market and appointed ├ęclat Marketing to lead its media outreach, develop key journalist relationships, and secure the largest share of voice against its competitors.

To achieve this, ├ęclat collaborated with Recorded Future to develop a PR strategy that supported these objectives, built its position as a thought leader in the market, and generated significant coverage in security trade, national and tier one business media.

Impact

560+

UK press clippings

110+

Media interviews scheduled

40

Thought leadership articles

3.44 billion

Potential readership

61.73%

Leading share of voice

3 Years

Working together

Our work

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For an in-depth look into what we achieved for Recorded Future please visit our Releasd page

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