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28 Jul 2016
Kelly Friend

Round and round the table we go

Kelly Friend, Account Manager

In this day and age, it’s so easy to share our opinions at the click of a button thanks to social media. We can hide behind our screens, spouting opinions and challenging others, but what about good, old fashioned face-to-face…


21 Jul 2016
Barry Salmon

How A Picture Paints A Thousand Words

Barry Salmon, Junior Account Executive

Over the last decade or so, the Internet has diversified and provided the PR industry with a wealth of engagement opportunities, with a huge increase in various devices and faster networks making an enormous range of content readily available to…


11 Jul 2016
Kim Smith

As time goes by

Kim Smith, Account Director

This week marks eight years since I joined éclat Marketing. Back in 2008 I was a more than slightly nervous Junior Account Executive that had only just graduated and had no real concept as to what the world of work,…


14 Jun 2016
Melanie Pretty

From Equestrian to Tech PR

Melanie Pretty, Junior Account Executive

At the end of last year, I made the decision to change careers. It felt like a very big step but after 18 years of working in the equestrian industry – the past seven years managing my own business, it…


10 Jun 2016
Barry Salmon

Scoring your PR Goal

Barry Salmon, Junior Account Executive

It’s finally arrived. Today, marks the beginning of the European Championships in France and it’s fair to say the eclat office is fully prepared for the occasion. The draw for the office sweepstake has taken place, money has been parted…


09 Jun 2016
Kelly Friend

A brewtiful start to Infosecurity 2016

Kelly Friend, Account Manager

The Monday of Infosecurity Europe week this year saw éclat Marketing hosting its annual pre-Infosec party, preparing clients and journalists alike for the rigours of the week ahead. This year we enjoyed the hospitality of The Groucho Club and after…


03 Jun 2016
Matthew Brown

A Question of Time (Management)

Matthew Brown, Senior Account Executive

Timing is everything in PR. Successfully getting a client into the media, whether it’s a spot on the evening news, a quote in the newspaper, or a by-lined thought leadership piece online, means marching to the drum of the journalist….


01 Jun 2016
Dianne Canham

Watchful Software appoints éclat Marketing for UK PR Launch

Dianne Canham, Founder and director of éclat Marketing

Lightwater, 1 June 2016: éclat Marketing, the specialist cyber security technology PR agency, has today announced that they have been appointed by Watchful Software, a leading provider of data-centric classification solutions, to support its expansion in the UK by raising…


23 May 2016
Dianne Canham

Duo Security selects éclat Marketing for UK PR push

Dianne Canham, Founder and director of éclat Marketing

Leading provider of two factor authentication selects Cyber Security specialist PR Agency   Lightwater, UK (May 2016) – Duo Security, a cloud-based trusted access provider protecting the world’s largest and fastest-growing companies, has selected B2B security-focussed agency, éclat Marketing to…


18 May 2016
Kim Smith

Taking work home – Applying PR principles to everyday life

Kim Smith, Account Director

There comes a time when you realise that perhaps you are slightly addicted to work. It’s one thing to burn the midnight oil if a news story has just broken and you need to get a comment drafted, or you…